Securing Your Event’s Digital Data
Cyber-security is a topic affecting every business that utilizes the Internet, including meetings, conferences, and trade shows where business intelligence
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How Can I Tell If My App Was Successful?
For my first blog post here on TSNN I figured I’d start at the beginning with why have a mobile
Read MoreLet Your Creativity Shine: 4 Ways to Find Your Diamond in the Rough Ideas
We all have those mornings… You wake up, the solution to the work-related problem is there, no effort required. Unfortunately,
Read MoreHow to Tell If Your Audience Is Engaged
Two event organizers walk into a room and scan the audience. Upon leaving the room, the first event organizer says,
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Cutting Corners
I am sure many of you are reading the title and thinking, what? But there are instances where you can
Read MoreIt’s All About the User Experience
An Infographic published a couple of years ago by SITA , a leading world specialist in air transport communications and information technology,
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Incorporating Wearable Technology in Your Booth Engagement Strategy
One of the biggest stories at CES last month was the throng of wrist wearables on display. While some experts are not convinced that
Read MoreSocial Media Tips for Trade Show Success
Like so many other spaces in the business world, today’s trade shows are fueled by social media conversations and the
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The Basics of Business Entertaining and Building Friendships
The Basics of Business Entertaining Entertaining customers has changed a great deal over the years. During the 50’s and 60’s,
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Trade Show Lead Management Tips
Trade Show Lead Management According to a study by the Center for Exhibition Industry Research (CEIR), 80 percent of leads
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Was That A Success? I Think So?
Often we get sucked into tracking the obvious measures of success for an event (e.g. Likes, Followers, Opens, Visitors, etc.).
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