For many industrial marketers, trade shows are the biggest outreach to customers and prospects, representing the largest single commitment of

In a sea full of booths, how do you make your booth really stand out at an event? After being

Expo Logic, a trade show services company that specializes in event registration and lead retrieval, now is offering LeadPod, the

You have likely heard the buzz around Google’s Glass lately, but Google is not the only company diving into the

May 19, 2013 by Adam Schaffer inShare I have probably interviewed well over 200 salespeople in the last 20 years

May 19, 2013 by Lew Hoff inShare When it comes to “virtual trade shows”, I agree with Gertrude Stein’s long-ago

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Trade show attendees have more and more options available to them every day. New, competing events are popping up everywhere

International attendees often have a unique set of requirements as well as expectations from your event. Here are some tips

Even if you don’t really know what a “trade show zombie” is, chances are you’ve seen them, shuffling around the

Have you ever wondered what it must be like to debut a brand new technology for the first time at