Trade Show and Event Tips

Tips and Strategies for Using Social Media Live at Large Events

There was a time when any kind of promotion or advertisement was only done by professionals. It was a time when Don Draper of Mad Men spent hours brainstorming with his team to come up with one perfect catchphrase to promote a singular product. While certainly there are still plenty of pros in publicity and advertising, social media – including blogging, Facebook, Twitter, etc. – has changed the game of this kind of work.

You no longer necessarily need a seasoned expert to promote your product or event; you only need an Internet connection and a webpage. This is great news for some businesses that perhaps could not afford to hire the big guns, but now can run their own social media campaigns.

Instead of waxing poetic to get to one great catchphrase line they spitfire funny jokes in 140 characters or less. Especially if you are trying to promote an event, using social media is a must. Below are some tips and strategies to get the most out of your live blogging, Twitter feed, and Facebook page.

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