New CEIR Report Looks into How Exhibitors Share, Attendees Prefer to Receive Product Info
In a continued series of reports on practices in the trade show industry, the Center for Exhibition Industry Research recently released a report, Exhibitor Product Information Sharing Practices, which looks into the way exhibitors share and attendees prefer to receive product information.
The report also identifies which methods are considered most effective in supporting an organization’s overall objectives for exhibiting.
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