Social Studies

Social-media sites have been credited with inciting political revolutions like the ones in Tunisia and Egypt, making its monumental impact on the marketing landscape seem insignificant in comparison. But that impact is an indelible one, and according to EXHIBITOR Magazine’s Social-Media Marketing Survey, it’s only going to get bigger. The survey, sponsored by Lynch Exhibits Inc., is the second in a series of research efforts aimed at determining how exhibit and event marketers are using social media — and whether they view it as a waste of time or an invaluable arrow in their marketing quivers. Learn how (and if) our industry is using social media via this four-page, stat-filled article.

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