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Trade Show Best Practices by PRO Expo

The latest trade show tips & trends to help your company succeed.

Trade Show Best Practices by PRO Expo

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Exhibitor Tips 

Identifying Your Trade Show Kryptonite

September 13, 2021September 13, 2021 PRO Expo Team Kryptonite, Trade Show, Trade Show Tips

X-Ray Vision We shouldn’t but we do. We hope the next trade show attendee who walks in our booth is

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Trade Show and Event Tips 

Tips for the Trade Show Newbie

July 2, 2021July 2, 2021 PRO Expo Team Tips, Trade Show, Trade show newbie

Trade shows can intimidate anyone new to exhibit marketing. The best course is to dive into the pool. The following tips —

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Trade Show and Event Tips 

Building a Better Booth: Design and Planning

April 22, 2021April 22, 2021 PRO Expo Team Booth, Budget, buying, Design, planning, renting, Trade Show

The Exhibit Planning Process Start the planning process early and assign someone to handle the schedule Create a budget that

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Editorial 

My Introduction Into the Trade Show World

November 18, 2019November 18, 2019 PRO Expo Team Account Manager, I&D, Install, Trade Show

            I am new to trade shows as a whole. It is like experiencing this whole secret world that most

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Trade Show and Event Tips 

20 Clues It’s Time to Check the Meter on Your Trade Show Display

September 30, 2019September 30, 2019 PRO Expo Team clues, Trade Show, Trade show exhibit, tradeshow exhibit

Have you read Mel White’s last article about knowing the expiration of your trade show display? Well Mel is back with 20 new reasons to check the meter on your trade show display…and they are pretty darn good, if I do say so myself!

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Exhibitor Tips 

Seven Questions You’ll Never Ask About Your Trade Show Display

June 6, 2019June 6, 2019 PRO Expo Team Design, Display, exhibit, Graphics, metal, quality, questions, Trade Show

Do you believe the expression “There’s no substitute for experience”? It’s true, but experience without context is worthless. For example,

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Editorial Trade Show and Event Tips 

What’s the Expiration Date of Your Trade Show Display? 20 Clues.

April 29, 2019April 29, 2019 PRO Expo Team date, exhibit, expiration, Trade Show

Trade show displays, like yogurt and milk, have expiration dates. While it may not be printed on the box, it’s

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Design 

10 Easy Ways to Shine at Your Next Trade Show

April 3, 2019April 29, 2019 PRO Expo Team promotional items, Theme, Trade Show, Trade Show Tips, Trade Shows

You exhibit at trade shows to generate qualified leads and showcase your company’s products and ideas. You are also there

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Basic Trade Show Marketing: A Basic Overview Even A Kid Can Understand
Editorial 

Trade Show Marketing: A Basic Overview Even A Kid Can Understand

June 4, 2018 PRO Expo Team business cards, dress professional, Marketing, ROI, sell sheet, simple, Trade Show

As marketing professionals, specifically in the trade show realm, we often find it hard to put into words what it

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Kent Householder
Trade Show and Event Tips 

Getting to know PRO Expo – Part 2 with Kent Householder

April 3, 2018February 11, 2021 PRO Expo Team Kent, PRO Expo, Trade Show

Get to know the team… Meet PRO Expo’s newest Team member, Kent Householder, our featured employee this month. Kent is

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Update Your Existing Booth
Design Trade Show and Event Tips 

Update Your Existing Booth

January 10, 2018 PRO Expo Team Booth, booth updates, Design, Display, Event, exhibit, exhibit design, Exhibits, Graphics, LED Lights, Lighting, Lights, Technology, Tips, Trade Show, tradeshow, update

To update or not to update, that is the question… You bought a brand new booth a few years ago.

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