Exhibitor Tips

International attendees often have a unique set of requirements as well as expectations from your event. Here are some tips

Even if you don’t really know what a “trade show zombie” is, chances are you’ve seen them, shuffling around the

Have you ever wondered what it must be like to debut a brand new technology for the first time at

Imagine going to a trade show and instead of lugging around an often bulky exhibitor’s guide all day, you could

By Lew Hoff “80 percent of success is showing up.” I recently attended a breakfast meeting. I sat at a

Tradeshows can be a whirlwind of logistics and travel. Don’t let your practice marketing suffer from your absence. With some

There is a famous line by Kevin Costner in the movie Field of Dreams, “If you build it and they

The AIDC lab at the Russ College of Engineering and  Technology at Ohio University has just released a months-long study

What You Should Know about Using Colors to Set the Right Mood The color scheme you select for your trade

Trade shows and conferences aren’t the only places to find and build valuable relationships. Check out a few more ideas

Trade shows are an investment.   Are you making the most out of yours? If you think your work is