Post-show Wrap Up: What’s Done is Done
What You Should Know about Post-show Wrap Up
- Assessing your Return on Investment (ROI)
- Have your show objectives been met?
- Conduct a post-show review with all staffers
- Be sure to reward your hard-working staff for their efforts
As the trade show begins to wind down and you and your staff hustles to score those last minute leads, it is time to reflect on your show experience. You will need to determine whether there was a return on your investment, if all of your show objectives were met, and finally, what you have learned.
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