Exhibiting at a Trade Show in California? You Need These

Plastic bag bans have been cropping up in California for years, so when Gov. Jerry Brown signed SB 270 on Sept. 30, which bans single-use plastic bags throughout the entire state, it seemed like the next logical step.

More than100 cities and counties in California already had laws banning or regulating plastic bags, and the statewide measure is very similar to the majority of these laws – disposable plastic bags are banned and paper bags are available for a 10-cent fee.

This law will have a tremendous impact on the environment, but it also affects how people that live in the state, as well as visitors, shop. All shoppers now need to pay a small fee for paper bags or bring their own reusable bags.

A lot of folks in California have already established the habit of toting reusable bags to the store, but this is now a habit the rest of Californians need to form and even offers a great marketing opportunity aimed at California trade show attendees in California who are from out of state.

Reusable Bags Provide a Great Marketing Opportunity In Any State but Especially in Cali

With this in mind, if you exhibit at trade shows in California, why not promote your brand with reusable bags? Such a takeaway is always useful and convenient for the people who visit your booth in any state, but there is a very specific demand for reusable bags right now in the Golden State. The people who leave the show with a reusable bag bearing your branding are almost certain to use it and help spread the good word about your company in the process.

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