Skip to content- Never go to an event that you can’t generate more leads than you will need to pay for it… before you get there. We keep every contact and lead from years past and we reach out 6 weeks ahead of a trade show or an event and make appointments before the event even begins. Last year at Dreamforce 2012, we set 1057 appointments before the show even started. We walked home with 1900 qualified leads and 20,000 partially qualified leads. Use social media like crazy. LinkedIn LNKD +3.29% and Twitter are awesome. Chatter is incredible if you are going to a salesforce.com event. But don’t spam. Just get to know people and meet them at your booth.
- Read More Here:
- http://www.forbes.com/sites/kenkrogue/2013/04/05/the-12-commandments-of-incredibly-successful-tradeshows/
