Selecting a Trade Show Exhibit Designer
What You Should Know about Selecting a Trade Show Exhibit Designer
- Be specific about your trade show objectives and expectations
- Familiarize the designer with the company’s history and the industry
- Be aware of your budget – It dictates the structure and components
When presenting at a trade show, your booth functions as a three-dimensional representation of your company’s image. Hiring an exhibit designer or producer can make the difference between an amateur looking exhibit and a professional one that commands respect and attention. While many do-it-yourself exhibits are well done, many more have a slipshod appearance.
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